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Why You Should Launch a Facebook Business Page

When sitting with clients, the first question they always seem to ask is what can be done to create more exposure for their business....

Stop Cross-Posting, Instead Tailor Content to a Specific Platform

When distributing company content, one must first decide what platform it is going to be distributed on.Is it a press release sent out to...

Being Authentic, Build Your Audience the Right Way

As publisher of www.eastcountytoday.net, a site that focuses on hyper-local news in the eastern portion of Contra Costa County, I found the best way to...